I am Alef Hossain. Many years ago, fresh out of university (KUET) with an engineering degree I innocently set out to start my own business in real estate industry. But, I did not have any money nor did I have any idea of what I wanted to do. All I wanted was success and I was totally consumed with this obsession for success. In hindsight I think it was a pretty illogical obsession because there was nothing to support the possibility of my success. No experience, no money and no business idea does not make a convincing recipe for success.

By the grace of almighty Allah things worked out well and today that company which was started with nothing but a burning desire for success is one of the most successful and respected real estate developers in Bangladesh. Perhaps my simplicity was the mojo. With experience I have become a realist and I now look at things analytically. If I had dissected my situation and analyzed it at that time, no matter from which angle I looked at the scenario, the logical deduction would have been to abandon the idea of becoming an entrepreneur. And that is one of the most important lessons of entrepreneurship; In order to succeed, you need raw courage, unbridled optimism and a burning desire to achieve your goal. Doubt and fear of failure is anathema to success.

The success of “Cornerstone Holdings ltd.” can be primarily attributed to it’s culture. We have agreed upon a set of core values. we very strictly ensure that everyone in the company is totally aligned to the core values of the company. Any new recruit is very clearly told that we are quite tolerant about human errors but totally intolerant about any intentional violation of our core values. As a result of our very strong culture, only those who are aligned to our core values work in “Cornerstone”. We operate in the same market as so many other companies and employees are free to join anywhere. We engage the same people who were previously in another organization but our culture turns them into champions. we can rightfully say that our human resource are the cornerstone of our success.

I am also very passionate about healthy living and am an avid morning exercise. Therefore, from time to time I shall also satisfy in these diversions which are so important to maintain a balanced life.
Engr. Md. Alef Hossain Khan
Managing Director